Jason

1. Watch the following video:
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1.) Describe the term ‘interactive TV’.
Interactive TV is the use of your telephone to download what you wish to watch direct from the internet.
2.) Explain the reasons why interactive TV is now called TV 2.0.
Interactice TV is now called TV 2.0 because 2.0 represents the second generation or ‘better version’. Meaning that Interactive TV is now the new generation of TV.
3.) Outline the positives and negatives of implementing interactive TV.
The positives are that people can watch TV whenever they want to, there are no restrictions and it can be accessed at any time. It makes watching TV more convenient and enjoyable for everyone.
The negatives include inaccessibility due to slow or no internet connection and to use Interactive TV an additional piece of equipment must be bought.
4.) Apple released recently Apple TV – Take 2. Describe the reasons why it needed to be changed.
Apple had informed us that the first Apple TV wasn’t all that good. It had a couple features and functions that had needed a bit of a tweak so this year it’s back again with an all new model that will be able to access iTunes directly, and stream movies from the new rental store in DVD and HD quality.  The YouTube selection has also been improved to 50M videos, there’s also now Flickr support in addition to mac, and even more, the entire UI has been scrapped and rebuilt. The new singlular menu layout brings quick search’s of all available titles, and has access to around 600 TV shows, as well as your iTunes library and HD podcasts.

1. Watch the following video:
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1.) Explain the purpose of using ‘youtube’ as a source of digital media advertising?
The purpose of using youtube as a source of digiatal media advertising is to reach a wider and more vast audience, the online community.
2.) Discuss how collaborative media sites such as youtube, myspace and bebo have changed the current boundaries of media such as news, advertising ect.
These sites have changed the current boundaries of media because they are getting the information through to people that are not usually interested offline such as kids and teens.
3.) Provide a link to an advertising commercial on youtube.
http://youtube.com/watch?v=qNuRQmvykwk

With reference to the image below and answer the following questions:
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1.) Define the term ‘digital media’.
Digital media is the way the people or the public is informed of desired or selected information.
2.) How has digital media evolved over the last 5-10 years?
Digital media has evolved with technology hand in hand, as more ways of communication and and information sharing is created and used the more Digital media grows. For example the use of the Internet and online advertising.
3.) Discuss the reasons why digital newspapers are extremely popular?
The digital newpapers are extremely popular as they are free of charge, can be accessed anywhere and at any time of the day. Making it more easier than having to buy a newpaper from the local newsagent.

1.) Watch the following clip:
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Scenario 1: You are on a train coming home from a day at the beach. The train stops at a station and a group a youths get on the train and start bashing an elderly ethnic man. You notice people getting off the train.
In this sort of situation i would call the police immediately and/or ambulance depending on how bad the man was hurt.

Scenario 2: You get a message from a girl that you are interested asking you to come over her house. When you get there a number of her friends are present and they say they are bored. One of them promotes the idea of going for a walk and causing a riot. At first you tell them “No way”. However, the girl you like states that “she will like you more if you go”.
In this situation i would tell her and her friends what could happen if we caused a riot such as being arrested or having to do community service. At that point if they still want to go through with the rioting i would realise how destructive her and her friends really are and go elsewhere not wanting to be around people that do things like that even if she would like me more.